At the start of the project, WeWork carried out a training needs analysis via a series of internal focus groups before processing the results and sharing them with Dynamic. The results were invaluable in helping us to understand the level at which to pitch the training, the key themes and outcomes.
Dynamic then hosted a series of creative meetings between key project stakeholders. An interactive virtual tour was, by far, the most popular idea, but was soon discounted due to certain logistical concerns. However, at Dynamic, we love a challenge and so decided that if a real building couldn’t be used, we’d just create one.